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Future or Present?

Is It Better to Be Future-Oriented or Present-Oriented?

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People with anxiety often tend to project themselves into the future and those of us who are socially anxious make no exception to this rule. But why is that a bad thing? Shouldn’t we be concerned about our future?

Discover 36 more articles on this topic
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Deciding whether being concerned with the future is positive or negative, mainly depends on what you mean by ‘concerned’. If it means constant worrying, then being future-oriented might have a bad connotation for you. In this case, should we be more present-oriented?After all, life happens here and now. The present is tangible while the future is not. But if we focus mainly on the present, how can we plan ahead for the future? The truth, as always, is somewhere in the middle. In this article, we’re going to explore the pros and cons of being present-oriented and future-oriented.

Being a future-oriented person allows you to plan ahead. Since planning is a crucial part of every project, focusing on the future clearly helps you in achieving your goals. You can mentally visualize every step of the process, predict possible obstacles and envision your success. But what happens when things don’t go as planned. Would you be able to adapt and move forward? That’s where it gets tricky for people who deal with anxiety. Oftentimes, they’re excellent planners and thinkers, but poor ‘doers’. This is one of the reasons why our social anxiety plan is focused not only on mental change, but also on behavioral change.

Visualizing themselves as winners is definitely something that future-oriented people are capable of doing. This can give you that extra dose of optimism that you need, in order to push through with your projects. Unfortunately, it can go both ways because there are people who, although they’re future-oriented, cannot imagine themselves as winners. They look at the future and all they see is failure and disappointment. In addition to that, if you’re dealing with social anxiety you probably tend to worry about the future a lot. In this case, you definitely need a healthy dose of ‘here and now’.

You’ve probably heard people talking about being ‘here and now’ and enjoying the present. Being present-oriented is definitely an amazing experience because it allows you to fully enjoy the moment. People with social anxiety are often encouraged to live in the present. They have to leave aside the worrying future and simply live.

Next to the standard CSS property names you can also camelCase naming. For example, layer.style["border-color"] is the same as layer.style.borderColor . For a full list see ASOS DESIGN Curve ultimate top with long sleeve and vneck in white White Asos Curve Discount The Cheapest 2018 New Cut-Price IgcZM2VzO

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A list of class attributed for the layer. Also contains methods to add, remove, toggle and check for classes. For a full reference, see this overview .


As an entrepreneur, you started your company with plans about the best ways to operate and expand, but as you grow, you may realize that the strategies you currently have in place aren’t as effective as you would like. Overhauling your business plan can be difficult, especially after you have worked to build your brand and accomplish certain goals. However, making a change to your company’s tactics might put you in a better position to reach your overall aims.

In order to decide whether it’s time to make a change, there are a few steps you can take:

1. Get to the root of the problem

Knowing whether it’s the right time to make a change can be difficult. During the first few years of a company’s life, it’s natural that operations may be slightly volatile. But if this becomes the rule rather than the exception, it may be time to explore other options. Consider possible reasons for your business slump. Are your marketing strategies effective? Has a shaky relationship with vendors interrupted your product supply? Have customers provided frequent negative feedback about your service or products? Examine each area of your company to get to the root of the issue. Make sure your research is sound, and bring in outside advisors if necessary.

2. Decide what to change

Once you know what’s wrong, you can put a plan into motion to make the change. Maybe you need to divert more resources to your marketing department, or spend more time focusing on building client relationships. The key is to maintain business strategies that work to your advantage and make significant overhauls to tactics that have proven to be ineffective.

3. Be prepared for the transition

It can be stressful to make sweeping changes to one area of your business, whether it be hiring new employees, adopting a new accounting system, or negotiating new investor agreements. Allow yourself enough time to make the transition, and keep in mind that the end result can be worth some short-term discomfort.

4. Communicate Changes

During the transition period, it’s crucial to notify customers, employees and business partners about changes that will affect them, either positively or negatively. Sweeping bad news under the rug will only make things worse in the long run. Be frank in explaining your reasons for change, and communicate the news in a positive and upbeat manner that lists the benefits to be gained.

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Buteven the most wooden persona is better than no persona at all. Bad though it is, Pinocchio helps to write a sales story. A top class would be creating a character that enables your consumers to emotionally connect and want to follow its acts.

But how to use Pinocchios to make people care?

“Borges said there are only four stories to tell: a love story between two people, a love story between three people, the struggle for power and the voyage. All of us writers rewrite these same stories ad infinitum.”

Paulo Coelho

Sohow many stories exist in brand storytelling?

Here’s the kicker: the critical elements of fiction writing are must-have here, as well.

Here’s the kicker:

You can’t simply write a story step-by-step. Ifbelieve you can, oh dear Houston, we have a problem!

Houston, we have a problem!

To get people hooked on your story, it should follow the principles of drama, withelements such as background, set-up, narrative arc, catastasis , and resolution. Otherwise it collapses.

It’s a classic storytelling technique known as monomyth (or, a hero’s journey), the old-as-Adam text structure that we find in folk tales, fiction books, and most Hollywood blockbusters from Star Wars to Lord of the Rings .

Declared by Joseph Campbell , a hero’s journey isa successful formula for profitable stories. Brands use it too, paraphrasing rather than plagiarizing one and the same plot: a hero (your target customer) has to leave home for a difficult journey, moves into unknown places, overcomes trials, and comes back home with a reward or wisdom.

Does this ring any bells?

The basic formula of monomyth is easier and faster to master than learning 1,462 plots by Wallace, Essential Top golden sun by VIDA VIDA Clearance Best Place Online Shop From China Pay With Visa Sale Online Largest Supplier Online FXfVi
by Polti, seven plots by Booker, four types of stories by Borges (above-mentioned by Coelho), or even two plots by Aristotle (comedy and tragedy). Brands use this technique to bring their message alive for the audience, and it’s enough toachieve their marketing objectives.

Some struggle to stand out, applying anthropomorphism to their storytelling. In conjunction with monomyth, it works wonderfully!

In conjunction with monomyth, it works wonderfully!

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And now, for the most interesting part:

At least seven alternative ways to use monomyth in brand storytelling exist which, Latest Collections Supply Sale Online embroidered logo jumper Green Vivienne Westwood XqRtcE
, allows your sales copy to stand out. And it leads your target audience to care and buy.

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